Across the United States the Fourth of July is celebrated with fireworks, parades, music and lots of flag waving from large stadiums to small backyard cookouts. And while the large concerts and fireworks shows are awesome, there’s something uniquely special about the way families and neighbors take to the street with star-spangled bikes, costumed pets, decorated wagons and roofless cars to wave to each other and then gather in the local...

This item, recently shared on Facebook by a New Mexico journalist, helps illustrate our new expectations for communication in the digital age. The exchange is between a customer and Syl, a circulation rep: Customer: “May I have today’s paper?” Syl: “Sure!” Customer: “And can I also have tomorrow’s as well?” Syl: “I don’t have tomorrow’s yet, not until tomorrow.” Customer:...

 The world moves forward on stories. We learn and grow through stories of warning, stories of inspiration, stories of our history and stories of our vision for the future. When we meet new people we ask them to tell us their story. That’s how we get to know each other and develop deeper relationships. Companies and businesses have dozens of everyday stories to tell too, but unfortunately don’t always recognize them amid busy...

Your friendly guide in the new media jungle. Custom strategies for telling your story via websites, social media and other digital channels. Learn how to make relevent connections and measure effective communication.  

Assignment: Cool museum kept a little too secret We all love those great finds in a city. A charming cafe,  a specialty shop, even a scenic trail that you stumble across and consider your own little secret. But for families browsing the internet to discover new things to do with their children, one El Paso museum’s website was a little too secret. Lynx Exhibits – a unique, locally owned museum that presents nationally touring...