Here’s a fun and effective use of art on Facebook by the Las Cruces Sun-News promoting the newspaper’s coverage of the upcoming UNM vs NMSU game.
Adding the arrow makes it appealing for New Mexico State University fans to share the art on their own status updates and spread their school pride.  Note the clever bubble in the upper right corner telling readers where they can send gameday photos.

Within just a few hours of posting this it was shared 24 times and got 42 likes. What was your most-shared post?